Updated: Apr 20
Do you know someone who DOES NOT have any social media account? 👀
Okay. That may be a no-brainer question, but it was worth a try, right? After all, some people even set up Facebook accounts for their fur babies. So, you get the point, for sure. 😁
The Role of Social Media in Your Business
Our reality today is that social media is so well-integrated into our daily lives that if you’re operating a business, you could not go wrong in optimizing social media for your marketing efforts.
But dear fellow entrepreneurs, setting up a social media account is one thing, maintaining it on daily basis is another. Either you have to be always on social media every day, or get a virtual assistant to do it for you.
Fortunately, there is also a variety of online tools within our reach that help put our social media content out there automatically and consistently so that you can make use of your time for other areas in the business.
In this post, we’re going to share the top 3 social media scheduling tools that make our online marketing efforts timely, time-saving, and evergreen.
Top 3 Social Media Scheduling Tools
Already a byword to many online freelancers, Hootsuite tops the list with its main features including publishing posts on a preferred date and time and sharing the same post across different social media platforms.
However, Hootsuite’s pricing plan makes it ideal for big and established businesses that have either physical or virtual assistant teams. With prices starting at $49 monthly per user, budding and solopreneurs may find this a bit pricey. Still, if you have a team behind you, this price could already get you moving with 10 different social media accounts for starters. Not bad, huh?
Following Hootsuite at the heels is Buffer as an alternative social media scheduling tool. The main objective of putting content on specific schedules across social media platforms is achieved here. However, what freelancers go after is the flexibility in deciding how many apps to set up. For only $5 monthly per social media account, the entrepreneur can only get started with, say, Facebook, and then expand later on when ready. Economical, isn’t it?
What makes Later attractive to social media freshies and pros is the BEST DEAL of having 6 fixed social media accounts for only $15 per month. If you’re an online coach who wants to drive traffic to your website or podcast, you can already assign your virtual assistant for online coaches to handle engagements across Instagram, Facebook, Twitter, Pinterest, TikTok, and LinkedIn. Well, this could also be a disadvantage at the same time if you want to focus on only one app. If so, this may not be the best option for you.
Of course, the options on social media scheduling tools are beyond counting. But come to think of it. Making sure that your online marketing message gets out there ON TIME is just half of the task. The better half is still laid in the hands and talents of virtual assistants for social media who ensure that your brand is always packaged the way you see fit.
If you’re looking for a way to maximize your social media presence, 8point8 is your all-in-one VA Team to make it happen. Curious? Book us a zoom call to know the package that best fits your business.